1

Clarity

Why does this matter?

Help learners connect the content to something meaningful in their work.

2

Confidence

Can I use it?

Help learners identify what they need to put the learning into practice.

3

Commitment

What will I do next?

Help learners turn intention into a specific next action.

Get the 3C Purpose Pause

Download the one-page 3C Purpose Pause and use it in your next training session.

You'll receive the downloadable tool by email.

AND WHILE YOU’RE HERE…

Win a Signed Copy of Purpose at Work

I’m giving away three signed copies of my book, Purpose at Work: How Purpose and Innovation Drive Transformational Change.

☐ Yes, enter me in the ATD book drawing.

No purchase necessary. Entry deadline: March 31, 2025. Three winners will be selected and contacted by email. See official rules below.

☐ I’d also like to receive occasional ideas, tools and invitations from Dr. Patty Lindstrom about purpose, leadership, learning and organizational transformation.

A BIGGER QUESTION FOR L&D

What happens when great learning returns to an environment that doesn’t support it?

The 3C Purpose Pause focuses on what facilitators can influence during the learning experience. But my original research into purpose and innovation uncovered a larger organizational dynamic.

Learning

What people learn

Application

What people do with it

Organizational Capability

A stronger, more adaptive and innovative organization

Perhaps L&D’s opportunity isn’t only to create better learning—but to help create organizations that are better able to learn.

I WOULD LOVE TO LEARN FROM YOU

What's getting in the way of learning becoming action in your organization?

Which area are you most interested in exploring

Interested in exploring the 3Cs in your organization?

I’d love to continue the conversation about how Clarity, Confidence and Commitment can help L&D move beyond individual learning transfer toward organizational learning and capability.

About Dr. Patty Lindstrom

Patty Lindstrom, PhD, is a leadership strategist, entrepreneur, researcher and author whose work explores the intersection of purpose, innovation, leadership and organizational transformation. Her research led to the development of the 3C Componential Model of Purpose and Innovation — Clarity, Confidence and Commitment — and 13 influencing factors that help explain how purpose can influence an organization’s capacity to innovate.